Tourism Ireland unveils new ‘Fill your heart with Ireland’ videos

Northern Ireland’s spectacular landscape and heritage will feature as part of a new suite of ads unveiled by Tourism Ireland as part of its ‘Fill your heart with Ireland’ global campaign.

Focusing on the passions of potential overseas visitors to Northern Ireland, the stunning Antrim coastline features in one of the new videos showcasing the fun, unique and enriching experiences that can be had on a road trip here.

View the video below, which includes highlights from Portrush and Ballgalley Head:

Glenarm Castle also features in one of three videos Tourism Ireland has created to highlight our rich heritage - check it out below:

The videos are being shared with Tourism Ireland’s 6 million fans and followers on social media – mainly on Facebook, Instagram and YouTube across all key markets.

This year, Tourism Ireland’s ‘Fill your heart with Ireland’ campaign will deliver 1 billion impressions or opportunities to see what Northern Ireland and the island of Ireland has to offer.

Elmagh Killeen, Tourism Ireland’s Head of Brand & Marketing Communications, said:

“Tourism Ireland is delighted to unveil our new suite of videos, which are part of our ‘Fill your heart with Ireland’ global campaign. The various videos focus on passion points – such as cycling and hiking, our rich built heritage and our spectacular views and landscape – and highlight the breadth of experiences on offer on a holiday here.

“We’re sharing the videos with our fans and followers on social media, to inspire them to put Northern Ireland and the island of Ireland on their holiday ‘wish list’.”