Long-established Ballymena insurance broker acquired by UK group as customers assured of no change

McCarroll McConnell & Co. Ltd In Pennybridge, Ballymena

One of Ballymena’s longest-established insurance brokers has been acquired by a major UK insurance broking group, with customers told their cover, contacts and local branches will remain unchanged.

McCarroll McConnell & Co. Ltd confirmed this week that the business has been recently acquired by Adler Fairways Insurance Group, marking a significant new chapter for the long-running local firm which has served the area for more than 50 years.

The announcement was made in a letter issued to customers, in which the company moved quickly to reassure clients that day-to-day service will continue as normal.

More than 50 years in business

Established more than five decades ago, McCarroll McConnell is one of the best-known insurance brokers in the Ballymena area.

From its early beginnings in a town centre office, the company has grown steadily over the years and is now based in a large commercial unit at Pennybridge Industrial Estate.

It is understood that more than 30 people are employed by the business.

The acquisition represents a major development for the long-established local company, while maintaining its existing presence in both Ballymena and Ballymoney.

Customer service and local teams to remain in place

In its letter to customers, McCarroll McConnell said its long-standing focus on personal service would remain at the heart of the business.

The company said:

“From the outset, our priority has always been to provide our clients with the highest standard of advice, service, and insurance solutions carefully tailored to individual needs.

“Delivering a personal, professional service remains central to everything we do and we are sincerely grateful for the trust, loyalty and support you have shown us over the years.”

The firm said the decision followed “careful consideration” about how to strengthen its offering and provide additional value to customers.

It added:

“After careful consideration of how we can further strengthen our offering and continue to deliver even greater value to our clients, we are pleased to announce that McCarroll McConnell & Co. Ltd has been acquired by Adler Fairways Insurance Group, a leading and highly respected independent UK insurance broking group.”

Business name, branches and staff unchanged

A key message in the announcement is that customers will continue dealing with the same local teams they already know.

McCarroll McConnell confirmed it will continue to trade under its existing name, with no changes to its Ballymena and Ballymoney branches.

The letter stated:

“McCarroll McConnell & Co. Ltd will continue to trade under its existing name. Both Ballymena and Ballymoney branches will remain unchanged with all the staff, that you have got to know so well over the years, continuing to provide you with an excellent service as always.

“This will now be supplemented by additional resources and the market access of Adler Fairways.”

That means customers can continue using the same contact details and speaking with the same advisers.

Who are Adler Fairways?

Adler Fairways is a nationally recognised independent insurance broking group with more than 40 years’ experience and offices across the UK.

Headquartered in England, the group has offices in London, Birmingham and several other locations.

McCarroll McConnell said the group’s approach closely matches its own.

The company added:

“Their team shares our commitment to understanding each client’s individual needs and delivering expert advice, proactive risk management and tailored insurance solutions.

“This strong alignment of values makes this an exciting step forward for our business and our clients.”

Group CEO welcomes Ballymena firm

Anthony Adler, Group CEO of Adler Fairways

Anthony Adler, Group CEO of Adler Fairways, said the acquisition strengthens both organisations.

He commented:

“We are absolutely delighted to welcome McCarroll McConnell & Co Ltd to our group. This is a significant and exciting step for both organisations, strengthening our combined capabilities and ensuring we are exceptionally well positioned for the future.

“What has impressed me most is the strong alignment in our cultures. Both businesses share a distinctive ethos where client service and loyalty are paramount, and where professionalism and integrity are not simply stated values, but principles genuinely lived out every day.

“It is this shared approach that gives me great confidence in the benefits this partnership will bring to you.”

What it means for customers

McCarroll McConnell has moved to reassure policyholders that there will be no interruption to their insurance arrangements.

The company said:

• Your insurance policies will continue as normal, with no interruption to cover

• You will continue to work with the same contacts at McCarroll McConnell & Co. Ltd

• The business name and contact details remain unchanged

Customers can continue to contact the company on 028 2565 3053 or by email at info@mcmcc.co.uk.

In closing, the company thanked customers for their continued support, saying:

“We would like to take this opportunity to thank you personally for choosing McCarroll McConnell & Co. Ltd as your trusted insurance adviser. If you have any questions or would like further information, please do not hesitate to contact us.”

For many existing clients across Ballymena, Ballymoney and the wider area, the immediate message is one of continuity — the same name, the same local teams, and uninterrupted insurance cover, now backed by the additional resources of a larger UK-wide group.

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At a glance:

• McCarroll McConnell & Co. Ltd has been acquired by Adler Fairways Insurance Group

• The Ballymena-based firm has been operating for more than 50 years

• Both Ballymena and Ballymoney branches will remain unchanged

• Existing staff and customer contacts will stay the same

• Insurance cover and policies will continue without interruption

• More than 30 people are understood to be employed by the company

• The business will continue trading under the McCarroll McConnell name