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ASOS to create over 180 jobs in Northern Ireland with new Tech Hub


Economy Minister Gordon Lyons today announced that ASOS, one of the world’s leading online fashion retailers, is to invest £14million in a new Tech Hub in Belfast and create 184 new jobs over the next three years.


Welcoming ASOS to Northern Ireland, Gordon Lyons said:


“Today’s announcement by ASOS is a clear vote of confidence for Northern Ireland and our strong appeal as an investment location. The development of the new Belfast Tech Hub and the creation of over 180 jobs represents a significant investment in Northern Ireland by the company. In return, our talent base will provide ASOS with the high quality engineering resources it needs to deliver its international growth plans.



“Once in place, the new jobs will contribute almost £6.5million in additional annual salaries to the local economy. Of the new roles, 130 will participate in my Department’s pre-employment Assured Skills training programme which will offer the company a pipeline of skilled people over the next three years.”



The Minister added:


“The first Assured Skills Academy with ASOS, focusing on Data Engineering and being delivered by South Eastern Regional College, is open for applications now – I urge anyone who is interested and eligible to apply for this exciting opportunity.”



Speaking about the company’s decision to invest in Northern Ireland, Nick Beighton, CEO, ASOS, said:


“As a rapidly growing business at the forefront of online retailing, we’re continually investing in our technology capabilities. Our new hub will provide us with cutting-edge tech expertise to support future growth. Belfast has a wealth of tech talent and we’re excited to be establishing a permanent base in such a vibrant city.”


The new Belfast hub will be operational in early 2022, with 52 dedicated roles in the first year, growing to 184 by 2024, with recruitment already under way. Recruiting across a range of levels and job functions, including engineering and data science, the creation of the new hub in Belfast is part of the wider strategic plans for ASOS’ tech team, which will enable the team to support the continued growth and expansion of ASOS.



Cliff Cohen, Chief Technology Officer, ASOS, said:


“ASOS is a fast-growing business and constantly looking to innovate through our technology. As we continue to scale our investment in technology, we are looking to hire talent across engineering roles into our new Tech Hub, and help foster talent in Northern Ireland by supporting its growing reputation as a centre for tech excellence.”


To help secure this project, Invest Northern Ireland has been working with ASOS since 2017, showcasing all that Northern Ireland has to offer. The agency has offered almost £1.2million of support towards the new software engineering roles and the Department for the Economy is funding pre-employment Assured Skills Academy training to the value of almost £1million over three years.


Kevin Holland, Invest NI’s CEO said:


“I’m delighted to welcome ASOS to Northern Ireland. Securing this project is yet another tremendous endorsement of our compelling value proposition which includes our highly educated population, underpinned by some of the best educational facilities in the UK.


“The new roles will offer a range of opportunities for software engineers and analysts, development opportunities for those in the early stages of their tech careers and will provide exciting pathways for people to join Northern Ireland’s digital workforce. We very much look forward to supporting ASOS to grow in Northern Ireland.”



Applications for the ASOS Data Engineering Assured Skills Academy are open until 5.00pm on Friday 22 October 2021. Training will commence for successful applicants on Monday 10 January 2022.


Experience is not required but applicants must be at least 18 years of age and eligible to work in the UK.


More information and details on how to apply are available at:


http://www.nidirect.gov.uk/assured-skills


ASOS is an online retailer for fashion-loving 20-somethings around the world, with a purpose to give its customers the confidence to be whoever they want to be. Through its market-leading app and mobile/desktop web experience, available in ten languages and in over 200 markets, ASOS customers can shop a curated edit of over 85,000 products, sourced from a constantly evolving mix of more than 850 of the best global and local third-party brands and its range of fashion-led in-house labels – ASOS Design, ASOS Edition, ASOS 4505, ASOS Luxe, As You, Collusion, Reclaimed Vintage, Topshop, Topman, Miss Selfridge and HIIT.


ASOS aims to give all of its customers a truly frictionless experience, with an ever greater number of different payment methods and hundreds of local deliveries and returns options, including Next-Day Delivery and Same-Day Delivery, dispatched from state-of-the-art fulfilment centres in the UK, US and Germany.